For them an ad campaign is directed at them, they are being sold something that they can purchase but for me as a fashion student, I lust after ad campaigns.
I see them as something I can't have , in theory this could make me appreciate them more,
As a lover of Mulberry, I spent the past few months collecting Mulberry Lookbooks, wondering aimelessly around Selfridges and flicking through issues of Vogue, all for a glimpse of the Mulberry Alexa.
And now its another season and another bag.
I can't help but get that yearning feeling in my stomach over this campaign, I love the toughness of the satchel against the whimsical background of flourished flowers and antique furniture.
A girl can only dream.
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